We offer customized and comprehensive service for the positioning of your product in the leisure & MICE market. Strategic, creative and dynamic solutions in the fields of marketing, sales, communication, PR, and influencer relations are our daily bread. Clients can rely on cost-effective consulting, a maximum of flexibility, particularly in the case of a crisis, as well as short lines of communication. Your dedicated account manager is an expert in his field and is equipped to provide advice and support as required. We live and love tourism and maintain excellent business relationships with key industry leaders, an extensive knowledge of he industry and a dynamic and creative team. As a reliable partner in the German-speaking MICE and leisure market, we enjoy the longstanding trust of partners and clients worldwide.

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LaPalma-Mirador Izcagua_copyright_ Fremdenverkehrsamt La Palma
© MC-Clic / Jardin Exotique

Lieb Management offers the full range of measures for Marketing, Sales, Press and Public Relations with its focus on the German speaking markets of Europe. Highest professionalism, proactivity and a great passion for our work are our trademarks. We offer qualified, comprehensive and custom-tailored services to our clients.

Trainings and workshops for the tourism industry

Organization of sales calls and sales missions

Planning of familiarization trips & incentives

Organization of different event formats

Promotions B2B and B2C

Production of promotional material

Campaigns with consumer media

Media buying and counselling

Cross promotions with non-tourism partners

Market research and trend analysis

Prioritized database of MICE-agencies, Corporate Planners, and Associations

Positioning of your product on the MICE market and association market

Conception, development and implementation of sales, communication, and marketing strategies

Generation of effective growth through proactive sales calls and direct marketing

Conception and implementation of roadshows, workshops, and sales missions

Support and appointment generation at relevant trade fairs

Organization and implementation of educational fam trips

Market research and trend analysis

Qualified press/media database with all relevant media and influencers

Development and implementation of individual PR-concepts

Research and distribution of relevant topics including content creation

Consultation service on all PR related matters

Function as external press office

Ongoing proactive media and multiplier relations including personal media calls

Influencer Relations

Ongoing and immediate processing of media inquiries

Production and distribution of press releases and interview

Production and ongoing update of press kits

Press functions like press conferences, panel discussions, round of talks, and roadshows

Organization of media and blogger familiarization tours

Promotions/ cross marketing activities

Social media concept, implementation and content creation for German social media channels

Crisis PR

Media relations at international trade shows